Social Media Marketing

LEADING THE GROWTH OF GLOBAL COMPANIES BY GENERATING MORE LEADS AND CLOSING MORE SALES TO DRIVE UP YOUR REVENUES

How to stand out on social?

We use AI Intelligence to understand your audience, to base our decisions on demographics, consumer behaviour, purchase intention, interests, data and insights that allow us to increase performance and the engagement levels on social.

Our powerful technology allows us to understand sentiment and creatives that perform better to adjust the content, build audiences from interactions with the content, etc.

We integrate senior expertise & creativity on social media with the powerful technology that helps us to develop the right strategy & to make the right decisions.

As a global social media agency, we can manage your channels across markets and optimise them to the culture, consumer behaviour, languages, etc.

Social Media Marketing Ministry of Innovation

Social Media Strategy

There’s no one-size-fits-all solutions. So we tailor a bespoke strategy according to your business, industry sector, USPs and market audience. We develop an understanding of which tactics are best fitting for your business.

Social Media Marketing Ministry of Innovation

Community Management

Building your following and creating a community, although effective can be time consuming and challenging. At MOI we will manage your online presence, engage with your communities, target customers and increase conversions.

Social Media Marketing Ministry of Innovation

Targeted Messaging

We do thorough research, understanding your target audience, their likes, dislikes, goals and pain points, their demographics and their psychology. Furthermore we tailor an effective branding voice for you to target them with.

Social Media Marketing Ministry of Innovation

Content Creation

Our expertise includes: creating, scheduling and posting tailored content regarding your brand & channel specifications, engaging your audience , creating interactions, building trust, credibility and value for your brand.

Social Media Marketing Ministry of Innovation

Social Media Listening

Analyzing the conversations and trends that are happening and not just around your brand, but around your industry as a whole, and using those insights to make better marketing decisions.Social listening helps you understand what people really think.

Social Media Marketing Ministry of Innovation

Channel Selection

All social media channels work differently and have different algorithms. Also, most importantly, users of different demographics get attracted to different channels for different reasons. At MOI we understand which platform will allow your business to thrive the best. 

Social Media Marketing Ministry of Innovation

Paid Social Campaigns

We will help to you to define your objective and choose the platform, clearly understand your audience demographics and persona, work around the best strategic approach to plan the campaigns and align your budget in the most efficient way. 

Social Media Marketing Ministry of Innovation

Social Media Audit

A social media audit creates a clear picture of your current social efforts and shows you the best way to improve results. When you’re finished, you’ll have a single strategy document for all your social channels, with key details at your fingertips.

Focus on the channels tailored to your audience

Facebook

Social Media Marketing Ministry of Innovation

With over 1.3 billion active users, Facebook makes it easier than ever to connect with new customers. With the largest age group users of 25-40.

Instagram

Social Media Marketing Ministry of Innovation

One of the most visual and dynamic social media marketing platforms. Instagram allows you to share videos and imagery with audiences.

Linkedin

Social Media Marketing Ministry of Innovation

LinkedIn is a social network for professionals and companies. Its main objective is to put people in contact with new professional or business opportunities.

Twitter

Social Media Marketing Ministry of Innovation

Twitter allows you to follow media stories, trends and insights from companies around the world. Twitter has a predominantly male demographic.

Pinterest

Social Media Marketing Ministry of Innovation

Pinterest is a visual pinboard that allows users to pin images and video to virtual  “moodboards”. Pinterest has a higher percentage of female users.

TikTok

Social Media Marketing Ministry of Innovation

TikTok is a short-form, video-sharing app that allows users to create and share 15-second videos, on any topic. Tiktok has a demographic of  predominantly 14- 25 year olds.

Youtube

Social Media Marketing Ministry of Innovation

 YouTube allows users to upload, view, rate, share, add to playlists, report, comment on videos, and subscribe to other users. 81% of 15-25 year olds in US use youtube.