About us


Top UK B2B and B2C Sales and Marketing Agency

The Ministry Of Innovation (MOI) has been helping B2B and B2C organisations since 2004. We are a sales and marketing company based in Central London. We started as a sales training organisation and management consultancy. We then pivoted to specialise in undertaking the sales for companies but either left our customers to do their own marketing or we outsourced the lead generation. 5 years ago we brought everything in-house, and undertook the marketing, lead gen and the sales for our customers using our well established expert in-house team. We now offer these products as separate offerings:

MoI has a solid track record of growing SMEs, helping larger organisations open new markets and helping third sector organisations start commercial arms to support their charitable functions.

MOI are also experts in helping businesses improve performance and conversion, and helping SME’s scale up.

A sales and marketing organisation who developed a solid World Class Sales and Marketing System, which is now proven, tried and tested many times over, to deliver excellent results for our customers.

The Lead Gen Factory™ along with our highly experienced sales team have proven to add significant growth to companies.

Data and AI technology increases performance and conversions on lead generation.

Improving targeting capabilities across marketing channels, and by being able to use data & insights that adjust the right messaging, creatives and content to the right audience.

Many organisations manage processes and programmes – one of which is lead generation and sales! Lead generation and sales is a project, and we help install our Lead GenFactory™ to deliver sales and growth with certainty & known outcomes into your business.

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About us Ministry of Innovation

Bespoke Business Development and Sales and Marketing solutions that drive performance and results for your products and services.